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Free search engine optimization techniques for the Wedding Professional.

April 8th, 2009 1 comment

When it is time to do search engine optimization for a website, many people do not know where to begin.  Heck, some do not even know what search engine optimization is.  Well, first of all search engine optimization is often shortened to simply SEO.  SEO is described as the steps taken to optimize your site for higher rankings in the search engines.

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There are many different opinions as to what are effective tactics as far as search engine optimization.  So we will stick to what has proven to work.  One of the best ways to optimize your site, as well as get some immediate traffic to your site is by submitting articles to the website Ezinearticles.  When you submit your articles, it takes up to a week to get them approved.  Upon approval, your articles will begin drawing immediate traffic to your website.  At the end of your article, you are given a source box which you can put a link to your website in.  This is the reason you write the entire article.  You are leading them directly into the source box, where they will then find your link.  The other reason to submit articles is it provides a quality backlink for your website.  A backlink is a link that will take anyone who clicks on it back to your site.  When your site has many quality backlinks, it helps a great deal in climbing the ranks of the search engines.

Another method to get traffic to your page is by creating a Squidoo or Hubpages account.  Squidoo and Hubpages are sites where you can create your own website absolutely free.  At Squidoo they call the page you create a “lens,” while Hubpages refers to your pages as “hubs.”  At each site you are able to add text, pictures, video, and much more.  The interface is very user-friendly and is designed for someone with no experience in web design.  You are not required to know any kind of code in order to make a lens or hub.  As a matter of fact, a Squidoo Lens was one of the first pages I ever made.  I did so without any outside assistance and had no problem whatsoever.  I prefer Squidoo to Hubpages, because they offer more tutorials and assistance on improving your lens, but it is good to use both.  They both rank very highly in google.  Also, like Ezinearticles, backlinks on these sites will help your main business website a great deal.  Here is a good video tutorial about how to set up your first Squidoo Lens.

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Visiting forums can also be a great source of targeted traffic.  If you are in the wedding industry, you can find many forums and online communities that are completely based around Weddings.  It can also be a great source of learning more information about your particular niche.  When you are at these sites, take note of what the members are talking about the most.  Pay special attention to what kind of problems they are having or what type of products they are looking for.  If you can become one of the people at the message board that people go to when they need information or help with something, that will definitely help your business.  Some internet marketers make the majority of their business on forums.  Most message boards allow you to put a link in your signature.  So every time you post, everyone who reads your post will see your links.  Be careful not to get in trouble for “spamming” the message boards with your links.  I usually spend about fifteen minutes a day surfing forums.  I learn stuff from them every day, and also help people with them.  There is also an added bonus to having links in your signature at a message board.  They also count as a backlink and will help your linked websites with search engine optimization.

Do you know what all of these search engine optimization techniques have in common?  They are all entirely free.  Also, each of them takes less than an hour to complete.  So there is no reason why you cannot get started today and put up a hub, lens, an article, and register for a few forums.  Also, each of these methods is very easy to get started with, even for an inexperienced internet marketer.  No excuses, get started today.